The Break Up
I've changed, you haven't. I mean, we don't even hang out in the same places anymore...
A cute parody produced by a marketing manager about the current state of the relationship between advertisers and consumers. It is partially inspired by David Armano’s Business Week story It’s The Conversation Economy Stupid.
Well, that's a good take on how advertisers connect with consumers these days. It goes to show that sugarcoating isn't the only way to win the hearts of consumers. Communication is just as vital.
Posted by: Raela Drigger | October 28, 2011 at 08:14 AM